“Letters” Film Showcases How FAR’s People-Focused Approach is Making Retirement Work for Customers and Inspires First Major Television Spot
Finance of America Reverse LLC (“FAR”), one of the largest reverse mortgage lenders in the U.S. and a leading provider of retirement solutions, announced today the launch of the “Letters” film and accompanying marketing campaign, created to bring its corporate culture and purpose to life through the words of its customers. The initiative underscores FAR’s customer-first approach to providing financial flexibility in retirement and builds on its longstanding principle that a reverse mortgage should be considered as part of a holistic, customized retirement strategy for qualified borrowers, not a one-off financial decision.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201001005126/en/
“Letters” is a heartfelt montage of FAR borrowers sharing personal stories from their homes about how FAR’s proprietary HomeSafe® reverse mortgages impacted their lives and provided them with