UFC’s lucrative pandemic response; Perry’s new money-making gimmick
The UFC hasn’t had fans at an event since March, yet president Dana White told Yahoo Sports last week that the company has a chance to make 2020 its best year ever.
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If that occurs, it would be quite the feat, and beyond anyone’s imagination when the coronavirus shut the world down in the spring.
When the UFC in May became the first major sport to resume competition, it had the audience all to itself and, judging by its television ratings and pay-per-view numbers, took advantage of the pandemic to attract new fans.
Bantamweight contender Marlon Moraes was a fan throughout the summer, watching in awe as fighters pushed the sport’s level increasingly higher.
“What you realize by what is going on here is that the sport is really and truly evolving, and the level [of competition] is