Networking is not just about attending events. It is also about attending meetings, making strategic connections and growing your networks. Likewise, relationship building and planning are key components for successful networking. Networking can be a critical piece in business development. Being able to meet the right contacts and further your agenda can lead to a plethora of opportunities.

Listed below are tips for engaging in effective conversations with business specialists.

Step One

Whether you meet a business specialist a conference, meeting, mixer or other function, make sure that you are properly prepared. Have a dynamic elevator pitch which concisely highlights your company, capabilities, target audience and value proposition. Carry up to date marketing materials such as business cards, flyers, postcards and other useful information. Direct the conversation along the lines of offering information rather than selling a product or service. In the process, listen closely, pay attention and show respect. … Read More

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